Interestingly, in early 2020, Google was granted a Banner Design patent called Speaker ID, which allows them to identify a speaker using voice recognition. To do this, Google focuses on unique aspects of how that speaker communicates, such as their accent. This patent is probably applied most in places like YouTube, where Google has a huge database of audio and Banner Design video content that it can analyze to identify and obtain information about speakers. Slawski points out that this is part of a larger trend he has noticed in his 16 years of patent analysis: "Google wants to index actual speakers, authors, and websites by treating them as one entity, understanding them, and indexing them based on the characteristics that make them unique." This patent just shows how far Google's focus on EAT can go. The textual content of its organic search results is probably not the only source of information that Google uses to evaluate experts. Advertising Continue reading below The process can extend to audio, video, and possibly even images across all Google products . 3.
Can Google only recognize entities contained Banner Design in its knowledge graph? We don't know exactly how Google rates authors and other entities that aren't included in its Banner Design Knowledge Graph. However, during Google's recent Search on 2020 video, Google said it would use "data spread across multiple sources" to help answer user questions. Since 2018, Google has been working with the US Census, World Bank, and other data sources in an open database called Data Commons. Google has announced that it is going even further by integrating this data as a “new layer of the Knowledge Graph”. Google will use natural language processing to better understand user Banner Design intent and to map queries to relevant sources in Data Commons. You can view a list of these datasets here in the linked Open Data Cloud. It's hard to say how this will change Google's search results, but given the vast amount of data available in the Data Commons, it could allow Google to recognize thousands of new entities not currently listed in its Knowledge Graph. Advertising Continue reading below
This is especially true for US Census data, which contains information on Banner Design millions of individuals that Google probably does not currently recognize as entities. 4. How does Google determine if a person or brand is a true expert or authority in their field? This is one of the most frequently asked questions about EAT, which is at the heart of what many SEO professionals ask themselves. Is there a specific threshold to be met to be considered a true expert or authority on a given subject? As a reminder, there is no EAT score or YMYL score, which was specifically confirmed by Google last year. But reviewing recent Google patents can help us understand how Google might work to Banner Design measure a given entity's level of expertise. The patent that comes closest to answering this question is the Website Representation Vectors patent. This, above all, was dropped around the time Google rolled out the now infamous Core Update on August 1, 2018 (informally called “Medic”).